Cheri Holm is the type of woman who gets things done. On the day I visited her business, Cheri’s Flower Basket, customers were ordering flowers, shopping women’s clothing, and perusing her impressive selection of handmade fudge (Real cream! Real butter!).
Cheri flitted from task to task, question to question, as efficiently as a hummingbird gathering nectar. It’s not easy to run a thriving business in a small town, but Cheri manages to bring people in from a fifty-mile radius. Why?
Her mission is to build relationships with excellent customer service and to provide goods people would have to drive much further to obtain. “My store is a block off of Main Street, so I’m not easy to find,” she said. “But once folks do business with me, they come back again and again.”
I met Cheri through her enthusiastic involvement with the Old Hwy. 61 Coalition. (Sandstone, which is on Old Hwy. 61, is one of many unique small towns bypassed by Interstate 35.)
When she heard I am a photographer and silk scarf creator; Cheri said she makes a point of supporting women artists and women in business. “It’s harder for women. Some people think that time has passed, but it’s not true. I do what I can to help.”
And that is why I chose Cheri for April’s ambush model. What’s not to love about a woman who gives back to her community, and to other women?
Cheri’s Flower Basket
322 Commercial Ave N, Sandstone, MN 55072